Apple Training Series: iMovie ’11
Author: Dion Scoppettuolo
Company: Peachpit
Price: $9.59 Ebook
250 pages
ISBN: 978-0-13-269759-0

If you’re like me, your knowledge of any version of iMovie is just enough to make a decent little movie. No frills or sophisticated editing, just a bit of “splicing and dicing” to create a finished product. I’ve always wanted to learn more about iMovie and how I can make my movies more interesting to watch. To that end, I read Apple Training Series: iMovie ’11 by Dion Scoppettuolo. You should, too.
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NEMO STRATEGY
On December 4 Nemo received an email PR announcement from Formac for a private offsite viewing of their new line of digital video and display products. The swanky W Hotel, across the street from Moscone Convention Center, was the designated location. Nemo had been trying to obtain review units from Formac for a year without success, and this was a real opportunity.
One week later email solicitations for Macworld PR meetings arrived from Maxtor, E-Book Systems, and Intego, followed several days later by requests from Exabyte, Macromedia, Aladdin, Roxio, Iomega, SmithMicro, Alias/Wavefront, eMedia, Sybex, Other World Computing, LaCie, Olympus, Peachpit, H-P, ProSoft and O’Reilly.
During Nemo’s first Macworld, in 2001, he ran around Moscone Center like a crazy person, conversing here and there and writing up the experiences in an ongoing manic conversation with our readers. At the 2002 conference Weeks+Nemo delivered an intense combined diary and essay of their days at Macworld, complete with pictures of varying quantity.
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