Photoshop Elements 11: The Missing Manual
Author: Barbara Brundage

Publisher: O’Reilly
$44.99 US, $47.99 CAN, $35.99 Ebook
630 pages
ISBN 978-1-449-31613-6

Adobe recently released Photoshop Elements 11, a consumer level version of their industry-standard photo editing software, Photoshop. PSE11 can still be a little intimidating to the new user, which is why a reference like Photoshop Elements 11: The Missing Manual is so valuable.

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OS X Mountain Lion Pocket Guide

On August 20, 2012, in Book Review, Mac OS X, by Peter Nikolaidis

OS X Mountain Lion Pocket Guide

The Ultimate Quick Guide to OS X
Author: Chris Seibold
Publisher: O’Reilly Media
Released: July 2012
Pages: 272
Price: $14.99 US

I recently had the opportunity to review a copy of the OS X Mountain Lion Pocket Guide from O’Reilly media. In typical O’Reilly fashion, the book is well written with friendly, conversational jargon. At some points, I found the dialogue to be a little bit distracting, but not so much to be seriously bothered by it.

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Fitness for Geeks
Book Review

On June 4, 2012, in Book Review, Review, by Elisa Pacelli

Fitness for Geeks
Author: Bruce W. Perry
Publisher: O’Reilly
Price: $34.99 US print edition, $27.00 Ebook, $36.99 CAN print edition
ISBN: 978-1-449-39989-4
311 pages

Exercise and fitness are currently all the rage. People are learning to eat the right foods, find an exercise routine they can follow, live a healthy lifestyle. Some of us need a little guidance, and this is where Bruce W. Perry’s book, Fitness for Geeks comes in.

Fitness for Geeks is a well-researched book that takes a “geek” approach to fitness and health. This is not the type of book you zip right through; you need time to think about and digest (no pun intended) the extensive information Perry dishes out.

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Review – iPad the missing manual

On July 9, 2010, in Book Review, Features, iPad, by Beth Lock

iPad the missing manual
Author: J.D.Biersdorfer
Company: O’Reilly
Price: US $24.99 CAN $31.99
299 pages

A product as elegant and intuitive as the iPad shouldn’t need a manual, but J.D. Biersdorfer makes short work of that premise with this new title in the missing manual series. J.D. Biersdorfer has the credentials to speak about it as well, she is the author of iPod: The Missing Manual and The iPod Shuffle Fan Book, and is co-author of The Internet: The Missing Manual and the second edition of Google: The Missing Manual. She has been writing the weekly computer Q&A column for the Circuits section of The New York Times since 1998.

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Behind the Scenes at O’Reilly Media’s Digital Books – Questions answered by Andrew Savikas, Vice-President, Digital Initiatives

MyMac Interview by John Nemerovski and Roger Born

MyMac: How difficult is it to prepare all aspects of your digital editions?

O’REILLY: Most of our books are produced using an XML-based production process and toolchain. While it wasn’t easy or cheap to build that out, now that it’s in place we are able to use a single source to generate print, PDF, EPUB, Mobipocket, iPhone, and Android editions of the books.

MyMac: What is the price differential compared to conventional print books?

O’REILLY: For ebooks sold directly from, most are priced at 80% of the price of the print book. We are paying close attention to prices on various ebook devices and stores, and are doing some experimentation of our own to try and measure the price elasticity of demand for digital books.

MyMac: How successful have you been at informing, educating, and expanding your readership?

O’REILLY: Digital books outsell print books more than 2:1 on our website. So pretty good, it would seem.

MyMac: Where do iPhone/iTouch, Kindle, BlackBerry, and other small format devices fit into your evolving technology?

O’REILLY: Mobile devices are absolutely the most important digital channel for us right now. There are 40M iPhones around the world, and some estimates are that there will be at least as many Android devices within a year. That’s one or two orders of magnitude more smartphones than ebook devices, so it’s simply going to be a bigger market.

MyMac: Which titles are most popular, and which ones don’t have any traction?

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