Leading up to Macworld | iWorld 2012, reviews editor for MyMac.com, John “Nemo” Nemerovski contacted me with a sole purpose.

To collaborate like never before!

I was to find out that John had ideas far grander than simply remote editing and posting of articles and photographs. I love a challenge, and to be able to watch a master like John at work and assist in anyway possible is privilege.

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About Mark Greentree

Mark Greentree is the principle blogger and podcast creator of www.everydaymacsupport.com. His aim is to inform users at all levels of experience how to get the most out of the Apple hardware and associated software. He is also the lead host on Not Another Mac Podcast, an Apple based round table discussion with Mac users and experts from all over world.

Life at the Expo, The Prequel
MWSF ’03

On January 14, 2003, in Macworld Expo, by David Weeks


On December 4 Nemo received an email PR announcement from Formac for a private offsite viewing of their new line of digital video and display products. The swanky W Hotel, across the street from Moscone Convention Center, was the designated location. Nemo had been trying to obtain review units from Formac for a year without success, and this was a real opportunity.

One week later email solicitations for Macworld PR meetings arrived from Maxtor, E-Book Systems, and Intego, followed several days later by requests from Exabyte, Macromedia, Aladdin, Roxio, Iomega, SmithMicro, Alias/Wavefront, eMedia, Sybex, Other World Computing, LaCie, Olympus, Peachpit, H-P, ProSoft and O’Reilly.

During Nemo’s first Macworld, in 2001, he ran around Moscone Center like a crazy person, conversing here and there and writing up the experiences in an ongoing manic conversation with our readers. At the 2002 conference Weeks+Nemo delivered an intense combined diary and essay of their days at Macworld, complete with pictures of varying quantity.

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