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June 2000
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Issue #62/June 2000


My Mac Magazine #62, Jun. '00
a few words

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By:Tim Robertson
Publisher, My Mac Magazine

publisher@mymac.com

I got a letter the other day, so I thought I would both answer it, and give you all a glimpse of the future of mymac.com.

Miner Thoughts?

Hi, Tim:
Are you not running Pete Miner's column any more?
Tish tbailey@dbug.org

Tish,
Actually, Pete has been suffering something I myself have in the past, creative burn-out. Pete has been writing for My Mac since issue #7 (November 1995) It was a rare occation when Pete missed an issue indeed. But after five years, Pete simply has (at least for now) run out of things to say about Apple and the Macintosh.

Many people look around the Mac websites, and see the same thing being written over and over and over again. Very few people are really doing anything unique, and after a while it seems everything to be said, HAS been said. Like so many other very creative people, Pete simply decided that if he cannot write out of passion and love for the Mac, why bother? And like I said, I can both understand and respect where Pete is coming from.

My Mac, however, is here to stay. What "My Mac" IS may change over time, but the concept and creativity that make My Mac what it is will not. We are in the process of creating a new presence on the World Wide Web, focusing more on creative writing, articles, views, and commentary which will have nothing to do with Apple, Macintosh, or anything of the sort. My Mac will soon grow, change, and become more than what it is today. I have already lined up some new, VERY creative writers who have been toiling in obscurity for quite some time, and have offered to let them acquire a larger audience here at mymac.com than they would have otherwise. Sure, everyone can create and post a webpage, but getting people to come and read your site is another matter entirely. Here at mymac.com, we already have the visitors every month (averaging around 600,000 hits a month) so why not give these super talented people the outlet to have their work seen?

I am VERY exited about our future, and look forward to sharing with you all some of the talented new creative people I have been talking to. As publisher of My Mac, I have found my true talent, which is seeing talent in others, and giving them the resource to having their voices heard.

To lay any fears aside, My Mac will also continue to release our Macintosh magazine. It, too, will change, as it has since the very beginning in 1995. But I have always felt our readers have much more interests than simply reading about the Macintosh, and that it is good reading the readers want. Why not provide it to them?

I am looking forward to the coming journey, and I hope you will all come along with us. And remember, we are ALWAYS looking for good writers, be it about Macintosh or otherwise.

-Tim Robertson


Tim Robertson
publisher@mymac.com


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